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From The Publisher – December 2008

From the Publisher Ed Bertha When you surround yourself with good people GREAT things happen. 

“GREAT looking first edition!” 
“You should be so PROUD! REAL is superb.”
“It is classic, contemporary and has the ambience of SUCCESS. I cannot wait to be a part of it.”
“Nice work. The piece comes across very rich.”
“I just have one thing to say… WOW!! It is absolutely a BEAUTIFUL design, well done and well written.”
“Congratulations!!! What a magnificent publication.”
“It looks fabulous, very elegant, very sophisticated but with a REAL and believable statement.”
“The magazine is absolutely beautiful!!!”

My heartfelt gratitude goes to the REAL team for their dedication to producing a high quality publication.

An extraordinary gathering!  A grand time was had by all at the REALTOR® Retreat/REAL Magazine Inaugural Bash at The Lodge. A special round of thanks to our host Premier Properties and all of the event sponsors. Highlighted by a fashion show featuring some of Sarasota’s finest, everyone had a good laugh. Join in our celebration later in the magazine.

Next it was off to our monthly networking event held at the beautiful Lake Club estate featured on last month’s cover. Michael Saunders’ keynote touched on our market, international trends, the importance of networking and the pool of talent here locally. It was like the old EF Hutton commercial. You could have heard a pin drop during her session. Thanks Michael!

At the event REAL Magazine introduced the Exceptional Properties portfolio for REALTORS®. The portfolio, limited in size for exclusivity purposes, provides agents with a targeted means to highlight fine homes and estates. Your listing in Exceptional Properties runs in two editions of REAL Magazine.  Fresh content each month ensures your property will be noticed. Now there is no need to write a check every month to promote your client’s property.

Never look over your shoulder or the future will pass you by. Along with Exceptional Properties, REAL Magazine announced its affiliation with Florida Homes Magazine. REAL Florida Homes Magazine is a monthly real estate/lifestyle magazine with targeted home delivery in Canada and the U.K. Now you can come to REAL Magazine and not only market locally, but also internationally to the two largest groups purchasing real estate in our areas.

Change brings opportunity, but only for those who see it. Is it time to revisit your marketing strategy for 2009?

A joyous holiday season to all!

2008 December

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