[1]Coffey & Company Merges With Keller Williams On The Water.
Joanne Owens, Operating Principal/Broker-Owner of Keller Williams On the Water announced that Coffey & Company Realty merged with Keller Williams On the Water effective November 1, 2010.
According to Keller Williams On the Water Coffey & Company Realty is ranked as one of the top fine homes real estate companies in the area. Their overall sales volume and median sales price for homes sold and listed exceeds that of many of the top national companies in Sarasota. As such, their company presents itself as the perfect partner in launching the Sarasota luxury market.
Brandy Coffey and Ricardo “Ric” Ruiz Del Vizo will work alongside Owens to launch the Luxury Homes Division from the firm’s newest office located at 630 South Orange Avenue in downtown Sarasota. Dedicated to serving the high-end home market, the “Members Only” Luxury Homes Division of Keller Williams Realty International offers eligible associates extensive training and a luxury home designation.
“We are thrilled that Brandy and Ric have made the decision to partner with us in the launching of the exclusive, and internationally recognized, Luxury Homes Division. We simply cannot think of two better individuals to bring this opportunity to fruition in the Sarasota area,” stated Owens.
Mary Tennant, President and COO of Keller Williams Realty International, recently said “When we listen to what our agents need, we develop the right product for them. This program was built by our agents, for our agents. As an agent-centric company, Keller Williams wouldn’t do it any other way.”
Keller Williams Luxury Home Consultants and their clients receive superior branding and marketing materials, an international Web presence (www.kwluxuryhomes.com [2]), a highly-successful agent-to-agent referral system and cutting edge education provided by The Institute for Luxury Home Marketing (www.luxuryhomemarketing.com [3]).
Brandy and Ric stated that this program provides greater visibility for their luxury listings, a strong support system for agents currently servicing affluent clients, and a firm foundation for growth for associates who are looking to break into this market. This new partnership represents an amazing opportunity for the Coffey & Company team to provide unique branding for their fine luxury homes, while allowing them to utilize separate Keller Williams branding for their more affordable properties.
As Keller Williams continues to expand with the launching of additional offices overseas agents will be presented with additional opportunities to expose their Sarasota luxury market listings to a wider international audience
For further information, please contact Owens at 941-447-6603 or email jowens@kw.com [4]
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